Overheard in the Gallery is a text-art project built around the language that circulates around art: the things people say, imply, perform, repeat, and believe.
What is it?
The works sit somewhere between observation, critique, design object, and contemporary print. They draw on the moods and contradictions of the art industry: taste, access, seriousness, money, cultural value, aspiration, exclusion, intimacy, and spectacle.
The Goal:
It's simple: to make thoughtful, affordable works that artists, collectors, art lovers, and curious people can live with by gently curating a conversation between the work on their walls or in the place of an artwork that doesnt say as much as the poster does.
How it works:
Each release arrives as a limited-edition drop: usually a collection of 10 prints, with each work produced in an edition of 10.
Small runs. Intentional releases. High quality archival prints. No endless stock.
Because apparently: "A surprising number of people leave galleries convinced the artist was the least skilled person in the room."
Art is often considered most serious when it is also faintly miserable. The gallery has perfected the art of making people feel underqualified. Even anti-capitalist art circulates quite comfortably within capitalist systems. Too much still depends on whether the right person calls it clever, strange, or collectible. The less certain people are about what a work means, the more moving they may find it. Feminist art is still asked to explain itself in ways other art rarely is. A surprising number of people leave galleries convinced the artist was the least skilled person in the room.
Art is often considered most serious when it is also faintly miserable. The gallery has perfected the art of making people feel underqualified. Even anti-capitalist art circulates quite comfortably within capitalist systems. Too much still depends on whether the right person calls it clever, strange, or collectible. The less certain people are about what a work means, the more moving they may find it. Feminist art is still asked to explain itself in ways other art rarely is. A surprising number of people leave galleries convinced the artist was the least skilled person in the room.
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